Pricing
The tools are free. Your client reports are the product.
Audit any website, turn it into one of 12 ready-made client reports, and send it as a PDF with your logo on it. Pay monthly or yearly by UPI, card or net banking.
Secure payments by Cashfree · no automatic charges
Free
₹0
Forever. Most tools need no sign-up
Start free- All 132 SEO tools, free
- Fair daily limits on tools that read a website or use AI
- Website audits: 25 pages with Google speed data, 3 a day
- All 12 report types as PDF, with Upgrowly's name
- With a free account: 1 white-label report a day
- With a free account: SEO Watchdog on 1 website
- With a free account: the first 7 days of your 30-day growth plan
Starter
₹499/month
10 reports a month · about ₹50 each
Get Starter- 10 white-label reports every 30 days
- All 12 report types, with your logo, colours and contact details
- Shareable report links for clients (open for 90 days)
- Website audits: 50 pages, 50 a day
- Higher daily limits on every tool, up to 40 times the free ones
- SEO Watchdog on 3 websites
- The full 30-day growth plan
Pro
Most popular₹1,499/month
40 reports a month · about ₹37 each
Get Pro- 40 white-label reports every 30 days
- All 12 report types, with your logo, colours and contact details
- Shareable report links for clients (open for 90 days)
- Website audits: 100 pages, 50 a day
- Higher daily limits on every tool, up to 40 times the free ones
- SEO Watchdog on 10 websites
- The full 30-day growth plan
Agency
₹2,999/month
Up to 10 reports a day · no monthly cap
Get Agency- Up to 10 white-label reports a day, with no monthly cap
- All 12 report types, with your logo, colours and contact details
- Shareable report links for clients (open for 90 days)
- Website audits: 200 pages, 50 a day
- Higher daily limits on every tool, up to 40 times the free ones
- SEO Watchdog on 50 client websites
- The full 30-day growth plan
- Priority support on WhatsApp
Compared
What the same report costs elsewhere
| Tool | Price | White-label reports |
|---|---|---|
| SEOptimer | about ₹3,400 a month | From the $39 plan |
| MySiteAuditor | about ₹4,300 a month | From the $49 plan |
| Seobility | about ₹6,000 a month | From the €59.90 plan |
| Upgrowly | ₹499 to ₹2,999 a month | Every paid plan |
Prices from each company's pricing page, September 2026, converted to rupees.
Questions
Why are the tools free?
Most of them run in your browser and cost us nothing. The paid part is the report you send to a client, because that is what saves you hours and wins you work.
What does a report contain?
Pick from 12 ready-made reports: website audit, one-page pitch, SEO proposal, competitor comparison, executive summary, technical SEO, content audit, speed and Core Web Vitals, local SEO, Google listing, monthly report and client onboarding pack. Your logo and contact details go on every page.
How do I pay?
Through Cashfree, an Indian payment company: UPI, a debit or credit card, or net banking. Your plan unlocks the moment the payment goes through.
Does it renew automatically?
No. Each payment covers a month or a year, and nothing is charged again without you. Renew when you want to; paying before your plan ends adds the new time after it, so you lose no days.
Is yearly billing cheaper?
Yes. A year costs the same as ten months, so you get two months free. Your monthly report allowance still refreshes every 30 days through the year.
Which plan should I choose?
Starter (10 reports every 30 days, 50-page audits, 3 watched websites) suits a freelancer with a few clients. Pro (40 reports, 100-page audits, 10 websites) suits a busy freelancer or small team. Agency allows up to 10 reports every day with no monthly cap, 200-page audits and 50 watched websites. Every plan includes all 12 report types, and you can move up at any time.
Can I get a refund?
Yes. If it is not what you expected, we refund within 14 days, no questions asked.
What counts as one report?
Downloading a white-label report for one website uses one report. Downloading the same website's report again on the same day is free, so you can fix a typo without paying twice. Reports with Upgrowly's name on them are always free.
Can I see a report before I pay?
Yes. Open the sample report for a made-up dental clinic, or run a free audit of your own website and build a report from it — with a free account, one white-label report a day costs nothing.