Search Intent Checker
Search Intent Checker is a free tool that sorts keywords into Buy, Compare, Learn and Find, including Hinglish searches, so you know what page each one needs.
- Free
- No sign-up
- Runs in your browser
Two searches can use the same words and want completely different things: “dentist near me” wants an address, “how to whiten teeth” wants advice. This checker sorts each keyword into Buy, Compare, Learn or Find using plain word lists — English and Hinglish like “kaise”, “kya hai”, “sasta” — and shows the word that decided it.
Your workspace
This checker uses plain word lists, not AI. Each keyword shows the word that decided it, so you can see the reasoning — and overrule it when you know better.
Fill in the details above, then press the button to see your result.
Guide
How to use it
- 1Paste your keywords, one per line.
- 2Look at the four totals. They show whether your list is mostly buyers, researchers or people looking for a place.
- 3Use the filter chips to see one kind at a time, and check the “Why” column to see the word that decided each one.
- 4Match each keyword to the right kind of page using the guide at the bottom, then download the list as a CSV.
What the results mean
- Search intent
- What the person wants when they search. Google shows the kind of page that fits it, so a price page will not rank for a “how to” question however good it is.
- Buy
- Ready to pay or book: words like price, buy, book, sasta, online, discount. These deserve your service and product pages.
- Compare
- Deciding between options: best, top, review, vs, sabse accha. A comparison or “why choose us” page with reviews fits these.
- Learn
- Looking for an answer: how to, what is, kaise, kya hai, tips. Blog posts and guides win these and build trust before someone buys.
- Find
- Looking for a place or a brand: near me, a city name, an address, a login. Your Google Business Profile and contact page matter most here.
Common questions
How accurate is this?
It is rule-based, not AI. It is right for clear signals like “price” or “near me”, and guesses Learn when there is no signal at all. Always glance at the list — you know your customers best.
Does it understand Hindi or Hinglish searches?
It knows common Hinglish words typed in English letters, such as kaise, kya hai, sasta, kimat, sabse accha and mere paas. It does not read Devanagari script yet.
What if a keyword has signals for two intents?
The strongest one wins, in this order: Find words like “near me”, then question words, then buying words, then comparing words, then city and brand names. So “how to book a train ticket” counts as Learn.
Guides on this topic
- How to Write Content for AI Overviews (With Examples)How to write content for AI Overviews: what Google says, what makes a paragraph quotable, and five before-and-after rewrites you can copy.
- My Website Is Indexed but Not Ranking: What Should I Check?Your page is on Google but nowhere near page one? Check search intent, on-page basics, competing pages, content, local signals, links and time, in that order.
- How to Find Keywords for Your Small Business for FreeFind the words local customers type into Google without paying for a tool: near me and city phrases, customer words, Search Console, intent and grouping.