← Tools
58 free tools
Free website SEO tools
These 58 free tools check and fix the technical side of a website: what Google can read, how fast the site loads on a phone, whether links work, and the code that helps Google and AI tools understand the business.
When a website does not show up on Google, the reason is usually on the site itself: a page Google is told to skip, broken links, missing titles, a slow phone experience or a sitemap that points at the wrong pages. Start with the free website audit, which reads up to 25 pages the way Google does and lists the problems in order of importance. Each kind of problem has a tool here that checks it in detail or writes the fix: the robots.txt and sitemap tools, the schema generators, the redirect tools and the speed check. Checkers read a live page and report what they find. Generators write the file or code you need and tell you where to paste it.
The tools
- 🔎
Free Website Audit
See what is stopping Google sending customers to your website, in plain words. - 📊
Bulk Authority Checker
Check up to 100 domains at once — authority score, linking domains, and the 8-year trend. - 🏷️
Meta Tag Generator
Title, description and share tags, with a live preview of how Google will show them. - 🔤
Meta Title Checker
Check a page's title length and whether Google will cut it off. - 📄
Meta Description Checker
Check a page's description — missing, too short, or too long for Google. - 🧱
Heading Structure Checker
See the H1–H3 structure of any page and spot missing or duplicate headings. - 🔗
Canonical Tag Checker
Check which page a URL says is the real one, and spot conflicts. - 🚦
Indexability Checker
Find out whether anything is stopping Google listing a page. - 🎯
On-Page SEO Checker
Check whether one page is properly set up for the phrase you want it found for, and get a fix list in order of importance. - 📲
Open Graph Checker
See how a link will look when shared on WhatsApp, Facebook or LinkedIn. - 🐦
Twitter Card Checker
Check the tags that decide how a link looks when shared on X. - 🔬
Schema Detector
Find the structured data on any page, and whether it is valid. - 🖼️
Image Alt Text Checker
Find images with no description — what Google and blind visitors miss. - 🌐
Hreflang Checker
Check language and country tags for missing or invalid entries. - 🌏
Target Country Checker
See which country your website looks like it serves to Google, and fix the signals that point elsewhere. - 📡
HTTP Header Checker
See status, redirects, caching and security headers for any page. - 📇
Business Schema Generator
Create the code that tells Google your address, hours and phone number. - 🔍
Google Result Preview
See how your page will look in Google results before anyone else does. - 🤖
Robots.txt Generator
Make the file that tells search engines which pages to read and which to skip. - 🧠
llms.txt Generator
The new file that tells ChatGPT and other AI tools what your business does. - 📧
Email Safety Checker
Find out if someone can send fake emails using your business name. - ⛓️
Redirect Chain Checker
Follow every redirect on an address and check all four versions end at one place. - 💔
Broken Link Checker
Check the links on one page and find the ones that lead nowhere. - 🗃️
Sitemap Checker
Find your sitemap, count its pages and spot addresses that should not be in it. - 🛰️
AI Crawler Checker
See whether ChatGPT, Claude, Perplexity and other AI bots can read your website. - ⚖️
Page Comparison
Put your page next to a competitor's and see exactly where they are ahead. - 🔒
Security Headers Checker
Grade your website's security settings A to F, with the exact line to add for each fix. - ⚡
PageSpeed & Core Web Vitals Checker
Google's speed scores for phone and computer, real-visitor Core Web Vitals and the fixes that save the most time — in plain words. - 🕸️
Site-wide Broken Link Checker
Reads up to 25 pages of a website and checks every link on them for dead ends and redirects. - 🧩
Website Technology Checker
See what any website is built with — WordPress, Shopify, Wix and more — and what that means for its SEO. - ♿
Accessibility & Best Practices Checker
Google's accessibility, best-practices and SEO scores for a page, with every failed check explained and how to fix it. - 🔗
Internal Links & Orphan Pages Checker
Maps how your pages link to each other: clicks from the home page, orphan pages, weakly linked pages and what to fix. - 👯
Duplicate Title & Description Finder
Reads up to 25 pages of your website and shows which pages share the same title or description, which have none, and what to change. - 📑
Bulk Title & Meta Description Checker
Paste or upload a crawl export and check every page's title and meta description at once: cut-offs, duplicates, gaps and more. - 🚀
IndexNow Submitter
Tell Bing and other search engines the moment you add or change a page. Free, no account needed. - 🧭
DNS Lookup
Every DNS record for a domain, with plain notes on email, SPF, DMARC and who runs the domain. - 🤖
AI Readiness Checker
Can ChatGPT, Gemini and Perplexity understand your business? Get a readiness score out of 100 and a fix list. - 🏞️
Image Compressor & WebP Converter
Compress up to 30 photos, convert them to WebP or JPEG, give them names Google understands and write their alt text — all inside your browser, nothing uploaded. - 🚚
Website Migration Helper
Moving to a new site? Match every old page to its new page and get a ready redirect file and launch checklist. - 🔗
Backlink Profile Analyzer
Understand the links Google already shows you: who links to you, which pages, with what words, and which links look odd. - 🧭
Sitemap Generator
Paste your page addresses and get a ready-to-upload sitemap.xml for Google. - 🧪
Robots.txt Tester
Check whether Google, Bing or an AI bot is allowed to read a page, and which line decides. - 🪵
Server Log Analyzer
See how Googlebot, Bingbot and AI crawlers really visit your site, from your own server log, in your browser. - ↪️
Redirect Generator
Turn a list of old and new addresses into redirect rules for any server, with mistakes caught. - ⚙️
.htaccess Generator
Tick what you want — HTTPS, www, caching, a 404 page — and get a safe .htaccess file. - 🚧
Meta Robots Tag Generator
Build the tag that tells Google whether to show a page, with a plain-English check of what it does. - 🔡
URL Slug Generator
Turn page titles into short, clean web addresses that people and Google can read. - 🌍
Hreflang Tag Generator
Tell Google which language version of your site to show to which visitors. - ❓
FAQ Schema Generator
Turn your questions and answers into FAQ code that search engines and AI tools can read. - 🍞
Breadcrumb Schema Generator
Show Google the path to each page, like Home › Sarees › Silk, instead of a long web address. - 🧩
Schema Markup Generator
Make structured data for products, services, events, articles, videos and more — no coding. - ✅
Schema Checker
Paste your structured data and find the mistakes before Google does. - 🏪
Local Business Schema Generator
Make the code that tells Google your shop’s type, address, map location, opening hours for each day and social pages. - 🏢
Organization Schema Generator
Make the code that tells Google your company’s logo, helpline numbers, social pages and GST details. - 🗜️
HTML, CSS & JS Minifier
Shrink your page code safely so your website loads faster. See exactly how much you saved. - 🔖
Favicon Generator
Turn your logo into the small icon shown in browser tabs, Google results and phone home screens. - 🪧
Domain Name Generator
Turn your business name into short, easy-to-say website address ideas in .in, .co.in, .com and .shop. - 🛡️
Privacy Policy Generator
Make a plain-English privacy policy and terms page for your website, written with India's DPDP Act in mind.
Guides on this topic
- How to Rank in Google AI Overviews: A 10-Step ChecklistHow to rank in Google AI Overviews: a 10-step checklist from Google's own guidance, from picking queries and answer-first pages to Google-Extended.
- Screaming Frog Alternatives: Free and Cheaper CrawlersFree and cheaper Screaming Frog alternatives compared: SiteOne, Seobility, Ahrefs Free, Sitebulb, Semrush and Upgrowly, with prices in rupees.
- Crawled - Currently Not Indexed: Meaning and How to FixWhat crawled - currently not indexed means in Search Console, why Google skips pages it has read, and the steps that get the pages you want indexed.
- How ChatGPT Picks Local Businesses to RecommendHow ChatGPT picks local businesses: what OpenAI documents about search, location and listings, what is only guessed, and what an owner can fix.
- E-E-A-T for Small Business Websites, ExplainedWhat E-E-A-T means, what Google says about it (it is not a ranking factor), and how a small business shows experience, expertise and trust on its website.
- Bing Webmaster Tools: Setup Guide (It Feeds ChatGPT)Set up Bing Webmaster Tools from Search Console, submit your sitemap, use IndexNow, read the AI Performance report, and learn what Bing means for ChatGPT.
Common questions
Where should I start?
Run the free website audit first. It reads up to 25 pages of your site and lists every problem it finds, most important first, in plain words. Then open the specific checker or generator for each problem it raises, rather than running all of these tools one by one.
What is the difference between a checker and a generator?
A checker reads a page that is already live, such as your home page, and tells you what is missing or broken. A generator writes something you do not have yet, such as a robots.txt file, a sitemap or schema code, for you to add to your site.
Do I need to know code to use them?
No. Every result explains what it means in plain words. Where a fix needs code, the generator writes it and says where it goes, usually your SEO plugin, theme settings or hosting panel. If you are unsure, send the result to whoever built your website.