SEO Proposal Generator
SEO Proposal Generator is a free tool for freelancers and agencies that turns problems found on a client's site into a clear proposal to print or save as PDF.
- Free
- No sign-up
- Runs in your browser
Write an SEO proposal a shop owner will actually read. Tick the problems you found on their website and Google listing, choose your services, contract length and fees, and get a finished proposal with a cover, plain-language findings, a month-by-month plan, an investment table in rupees with optional 18% GST, terms and a sign-off. Print it or save it as a PDF from your browser. Nothing you type leaves your computer.
Your workspace
Your details
Your logo (optional)
PNG, JPG, SVG or WebP. It stays on your device — we never upload it — and it is remembered for our other document tools.
About the client
Problems you found
Tick what you found. Each one is explained in plain words in the proposal.
Their goals
What you will do
Timeline and price
Fill in the details above, then press the button to see your result.
Guide
How to use it
- 1Fill in your own name and contact details, then the client's business name, website, type of business and city.
- 2Tick the problems you found. Each one comes with a short explanation of why it matters, written for someone with no SEO background.
- 3Write the client's goals in their own words, pick the services you will deliver and choose a 3, 6 or 12-month plan.
- 4Enter your monthly fee and one-time setup fee in rupees, decide whether to add GST, and adjust the payment terms.
- 5Check the preview, then press Print / Save as PDF, or copy the whole proposal as text for an email.
What the results mean
- Retainer
- A fixed monthly fee for ongoing work. SEO is usually sold this way because results build up over months, not days.
- Setup fee
- A one-time charge for the first audit and the big fixes at the start, before the monthly work settles into a routine.
- Scope of work
- The exact list of what you will and will not do. A clear scope stops arguments later about what the fee covers.
- GST on services
- Digital marketing services are taxed at 18% GST in India. If you are GST-registered, add it; if not, leave it off and the proposal says prices exclude GST.
Common questions
Is my client's information stored anywhere?
No. The proposal is built entirely in your browser. Nothing is sent to our servers, so you can use it for a prospect's details without asking their permission first.
How do I save the proposal as a PDF?
Press Print / Save as PDF and choose 'Save as PDF' as the printer. Only the proposal is printed — the website around it is hidden automatically.
Should I promise a first-page ranking in my proposal?
No. Google decides rankings and nobody controls them. The terms in this proposal commit to the work and to monthly reporting instead, which is honest and protects you if results take longer.
How much should I charge?
It depends on the size of the site, the competition and your experience. Use our SEO Price Calculator to get a range in rupees based on hours of work, then enter your figure here.
Guides on this topic
- SEO Packages in India: How to Structure Your PlansHow to structure SEO packages in India: three tiers built from tasks and hours, example prices in rupees, add-ons, terms and how to present them.
- How to Start an SEO Agency in India: A Practical GuideStart an SEO agency in India step by step: niche, registration and GST basics, pricing logic, first clients, paperwork and a 30-day launch checklist.
- SEO Discovery Call Questions: 20 to Ask Every Prospect20 SEO discovery call questions to ask a prospect, in order: business, leads, website and access, budget and expectations, plus red flags and a call plan.
- Free SEO Audit as a Lead Magnet: How Agencies Use ItHow to put a free SEO check on your agency website, where to place it, and how to follow up each lead on WhatsApp the same day and turn it into a client.